BEGIN:VCALENDAR VERSION:2.0 PRODID:-//ChamberMaster//Event Calendar 2.0//EN METHOD:PUBLISH X-PUBLISHED-TTL:P3D REFRESH-INTERVAL:P3D CALSCALE:GREGORIAN BEGIN:VEVENT DTSTART:20170315T153000Z DTEND:20170315T170000Z X-MICROSOFT-CDO-ALLDAYEVENT:FALSE SUMMARY:Business Edcuation- Roger Brooks series DESCRIPTION:The unique selling proposition series continues! Here it is. The deep-dive session on logos and slogans and recognizing where nearly every branding effort gets hung up. In this humorous\, fascinating and bottom-line\, what-to-do workshop we'll cut through the mire of design by committee and will teach you:\n\n\n The seven rules of developing a brand identity (logo)\n The need (or not) for a tag line \n Examples of logos and slogans that work\, and many that flat-out don't\n Memorable tag lines\, and some very forgettable ones\n When and where to use tag lines\, and when and how to use your logos\n What to do when you have multiple organizations and each wants their own identity\, but you still need brand continuity\n How to avoid focus groups and design by committee failures that can lead to ugly politics X-ALT-DESC;FMTTYPE=text/html:

The unique selling proposition series continues! Here it is. The deep-dive session on logos and slogans &ndash\; and recognizing where nearly every branding effort gets hung up. In this humorous\, fascinating and bottom-line\, what-to-do workshop we&rsquo\;ll cut through the mire of design by committee and will teach you:

\n\n\n LOCATION:Sparta City Hall UID:e.62.10487 SEQUENCE:3 DTSTAMP:20260526T113934Z URL:https://tourism.bikesparta.com/events/details/business-edcuation-roger-brooks-series-10487 END:VEVENT END:VCALENDAR