Business Education- Community's Unique Selling Proposition

Description

The Sparta Area Chamber of Commerce will host a free webinar on January 18th to hear Roger Brooks talk about the Unique Selling proposition. The event will start around 10:30 and go until 12:00 at City Hall located at 201 Oak Street in Sparta. Reserve your seat now.
 
The Sparta Area Chamber of Commerce is hosting the session for Chamber Members and the community. The event is free for Chamber members, their employees and the community. The Sparta Area Chamber of Commerce is very excited to be hosting these type events, and hope you and your staff will make an effort to attend.

This is a deep dive workshop to help identify our communities unique selling proposition and place branding. Topics include:

• Identifying the ultimate goals of why you should even do this
• How to cut through the politics of being all things to all people
• Making sure your brand really WILL set you apart from everyone else
• What types of brands bring people back time after time (it doesn't have to be Disneyland)
• What brand ideas work (including some super-novel concepts)
• What brand ideas don't work (sorry history buffs!)